India Website / Marketing Team — Start Here¶
Who this is for: The development and marketing team building dealer websites, landing pages, marketing materials, and demos for SavvyDealer clients.
Your mission overlap with Adam's portfolio: Adam has built three distinct dealer-site strategies, template libraries, OEM brand assets, and the marketing/demo site itself. You should plug into these, not rebuild them.
Before you build a new dealer site or landing page, check which strategy fits. Extend over rebuild.
The three dealer-site strategies¶
| Strategy | When to use | Tool |
|---|---|---|
| #1 — Full migration | Client has an existing WP site to lift-and-shift | wp-migration-factory — website.savvydealer.ai |
| #2 — Demo builds | Prospecting or new builds — full template-generated site | savvy-demo — demo.savvydealer.com |
| #3 — Single-page embeds | Client platform handles chrome; we paste a page | savvy-page-builder — paste-ready HTML w/ CSS prefixing |
Don't propose a fourth strategy without talking to Adam. One of these three almost always fits.
Live sites and active clients¶
| Site | Purpose | 1-pager |
|---|---|---|
| www.savvydealer.com / dev.savvydealer.com | Main marketing site | cloud-savvydealer-website |
| savvy-autos.com | Auto marketplace content hub competing w/ Car & Driver | savvy-autos |
| ata-website (Auto Team America) | Client site | ata-website |
| St. Pete Mitsubishi — Sell Us Your Car | Mitsubishi rebrand of Sell-Us-Your-Car template | stpetemitsubishi-sellyourcar |
| STL RV | RV dealer demo (React + FastAPI) | stl-rv-website |
| Gables Motorsports | Powersports DealerSpike replacement demo | gables-motorsports |
| savvydealer-static | Static content + blog (51 pages + 26 posts) | savvydealer-static |
| Thayer Family Dealerships | 7 demo templates | see Thayer build in memory |
Shared assets — use these, don't source new ones¶
- stock-image-project — licensed image catalog + OEM jellybeans + 12 brand guides
- media — asset management / CDN
- VCP-Image-Editor — vehicle photo editor
- Facebook ad builder / Image Collage Pro — facebook.savvydealer.com (separate tool, ad-specific)
Hard rules (Adam will reject PRs that violate these):
- ❌ Never fabricate OEM logos or brand assets. Source from the OEM website only.
- ❌ Never use vendor-filler vocabulary in dealer-facing copy: "optimize / leverage / best practices / move the needle" etc. Adam mocks this on client calls.
- ❌ Never scrape Google Sheets for inventory. Use the Savvy API —
sellingPriceis authoritative.
Inventory / pricing on dealer sites¶
If a site needs vehicle inventory:
- Read from Savvy API — canonical.
- For RV: rv-catalog inventory API.
- For powersports: powersports-data.
Incentives / leases / window stickers — don't build these per-site. Consume: - lease-scraper - incentive-matcher - nissan-stickers (pattern extends to other brands)
Landing-page patterns (Sell Us Your Car, conversion pages)¶
- Sell-Us-Your-Car — source template
- stpetemitsubishi-sellyourcar — Mitsubishi rebrand example
- pop-coupons — coupon popup widget for existing sites (SMS verify, form protection)
For Lucas's AI form pages work — coordinate with Adam and Lucas first; Lucas is also a collaborator on bobweaver-collision.
Deployment¶
All SavvyDealer websites deploy to Cloud Run in GCP project savvydealer-website.
- Prod: master branch → cloudbuild.yaml → prod service
- Dev: dev branch → cloudbuild-dev.yaml → dev service
Never create a new Cloud Run service without checking for an existing one first. Always ask Adam before creating one.
First week: recommended reading order¶
- This page.
- wp-migration-factory, savvy-demo, savvy-page-builder — understand the three strategies.
- cloud-savvydealer-website — the main marketing site.
- stock-image-project + media — your asset library.
- savvy-autos — content strategy pattern.
- The full Inventory "What NOT to duplicate" section.
Questions: Adam (support@savvydealer.com).